01/30/2025 - Optimizing Real Estate Deals: MLS Strategies, Lead Generation & KPI Tracking

On this Elevate Call, The discussion focused on real estate investment strategies, particularly leveraging MLS and agent relationships. Tony highlighted his approach of making 32 offers per contract and incentivizing realtors, while others explored lead generation methods like direct mail, PPC, and inbound marketing. Jamal shared struggles with deal sourcing, emphasizing MLS and referrals. The group stressed diversifying lead sources and tracking KPIs. Justin discussed balancing agent and investor roles, and Ben covered capital management and team development. The meeting wrapped up with plans to implement new systems and tracking methods for better operations. Specific topics are discussed as well, such as:

· How can real estate investors improve their success rate when making offers through the MLS?
· How do commission incentives impact realtor relationships and deal flow?
· How can investors effectively diversify their lead sources beyond MLS and referrals?
· How should key performance indicators (KPIs) be tracked to optimize real estate investment strategies?
· How can combining agent and investor roles provide a competitive advantage in the market?
· What strategies help investors secure more contracts when making multiple offers?
· What are the key benefits of building strong relationships with realtors?
· What lead generation methods have proven most effective for real estate investors?
· What challenges do investors face when relying on MLS, and how can they overcome them?
· What role does tracking KPIs play in improving real estate investment outcomes?