02/29/2024 - Elevating Conversations to Seller-Centric Focus

On our Elevate Call, Joe talked through the desirability of the shifting of pronouns during a conversation to take the focus off I or we and focus the conversation on you (the seller). This involved various scripting and roleplaying. Specific topics are discussed as well, such as:

· How does Joe recommend shifting pronouns during a conversation to focus the discussion on the seller?
· What scripting techniques were discussed for implementing the pronoun shift strategy during conversations?
· What role did role-playing play in understanding and practicing the pronoun shift technique discussed by Joe during the Elevate call?